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Monday, August 3, 2020   /   by Alicia Vidal

NEW AGENT ALERT - Welcome Anabella Owens!

Southern is thrilled to welcome Anabella Owens to our Real Estate sales team! A native of Honduras, Anabella studied Sales and Marketing before jumping into work in a highly competitive sales market. In 2003, she relocated to the United States and gained success not only in retail management, but also in residential and business sales. Anabella has lived in Pensacola since 2013, and enjoys cooking, interior design, and showing the best of what Pensacola has to offer. She is an incredibly involved member in our community with past experience serving as a board member for the Pensacola Chamber of Commerce. Over 20 years of international sales experience, high standards of ethics and honesty, and a passion for outstanding customer service are just some of what she brings to the table as a Real Estate agent.
Her personal experience of moving to and loving this area, years of sales experience, and bilingual skills give her a definite advantage when dealing with her client’s needs. No ...

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Wednesday, July 31, 2019   /   by LeaAnn+Kevin Wade

The Southern "Why" for our Team

The Southern "Why" - why do we do what we do and it starts with our Broker, Susan Carleton.
What purpose do you fulfill by doing what you do?  What is the reason for which you do things?
To make the MOST out of everything you do, you need to know exactly why you do the things you get engaged with.
Real Estate sales transactions are intricate, have difficulties, challenges, include many vendors and a host of people working on ONE transaction and if you are an active sales agent or Broker, you are juggling multiple tasks in unison at once.
This is exactly the reason you need a WHY? There are lots of real estate agents in the field and people often ask if you really need a real estate agent or Realtor to assist? The answer is absolutely YES!
You wouldn't allow just anyone but the BEST when you need medical attention or needs - the same is true when working with a professional with experience in real estate and knowing their "why".  There is a statement that is used in life,4 ...

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Saturday, June 29, 2019   /   by LeaAnn+Kevin Wade

New Construction, Existing Home, Condo, Investment or 2nd Home - that's the question

New Construction, Existing Home, Condo, Investment, or Family Vacation Home: Some questions need answers
When you move or invest in NW Florida or Coastal Alabama, you have some decisions to make. Some questions need answers.  
Will you move downtown, Pensacola, neighborhood, beach home or condo? Will you choose Pensacola, Perdido Key, Gulf Breeze, Orange Beach or Gulf Shores, Alabama?
And, of course, budget, HOA fees, taxes, and if an investment property, what’s the rental potential or projection?
Each of these decisions comes down to personal preferences and Southern Real Estate Sales Agents listen to your needs and wants. But, one step further, Southern Rentals & Real Estate is a custom boutique brokerage that allows you one stop shopping. Something like a big box department store where you can have all your needs taken care of under one umbrella providing the best customer service and a seamless transition and support to you.
Our team understands the process of r; ...

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Tuesday, May 14, 2019   /   by LeaAnn+Kevin Wade

Coming or Going - It's Time to Plan for Coastal Fun

Whether you are selling a property or buying/investing in the area, your 2 most valuable assets are FAMILY and HOME and we serve them both.
The Southern Team helps buyers and sellers every day and we are always available to assist you, but first before we hit the road looking and planning, we need to plan some time to enjoy the plethora of local events along the Gulf Coast.

NW Florida and Coastal Alabama is Chuck full of event line-ups! The area brings people together to enjoy being together. We welcome you and know it’s time to plan some fun with live music, festivals, sports – celebrations that all folks enjoy make this area even more special from Destin, Pensacola Beach, to Perdido Key and Gulf Shores and Orange Beach. These areas have beach front properties that are affordable and exclusive to the Million Dollar Penthouses, Executive Homes, Pool Homes, Condos, Town Homes or Single Family Homes to raise the family, Farm Life, Beach Life, quaint downtown Life; we call ...

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Tuesday, April 30, 2019   /   by LeaAnn+Kevin Wade

Real Estate in Bloom

SPRING FLING is happening and the Panhandle is in BLOOM!
With miles of sugar white sand beaches and emerald green waters, the Gulf Coast of Florida and Alabama are popular destinations for vacations, investing and permanent residence.
Before you jump in and start looking at properties, ask yourself a few questions to prepare this exciting phase. It’s a big decision and our real estate team can help.
1. Rank what’s important to you.

We have condos, single family homes, apartments, duplexes and lots of options, but only you can answer what makes sense for you.
2. What’s it all going to cost?
With a little planning and talking with a lender, we can answer this question, configure a budget, itemize down payment, calculate the expenses and suggest options. Working with an expert who knows, will eliminate a lot of stress and that is exactly why our team is here to assist. Even if you have just started browsing or thinking of the purchase in the future, planning and ...

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Recent Articles

NEW AGENT ALERT - Welcome Anabella Owens! August 3, 2020
NEW AGENT ALERT - Welcome Anabella Owens! Passion into Profit September 30, 2019
Passion into Profit Real Estate Market Highlights August 30, 2019
Real Estate Market Highlights The Southern "Why" for our Team July 31, 2019
The Southern "Why" for our Team New Construction, Existing Home, Condo, Investment or 2nd Home - that's the question June 29, 2019
New Construction, Existing Home, Condo, Investment or 2nd Home - that's the question

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Pointe South Inc
Susan Carleton
13587 Perdido Key Drive
Pensacola, FL 32507
850-492-1826

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